THE GUIDE is taking an innovative approach that will work. Other voter guides on the web use email and letters to contact candidates asking them to fill out questionaires, which are rarely filled out. Candidates don't participate because most guides are published by organizations with a political agenda and very few people look at them anyway. Therefore, they usually respond to questionaires only if they are looking for an endorsement. This is not useful to most voters. Moreover, most guides leave no room for explanation of voting records or positions.

Unlike most voting guides, THE GUIDE has no agenda. Furthermore, THE GUIDE urges both viewership and candidate participation through voter pledges. Any candidate would be foolish not to participate because the voter pledges guarantee them a very large and absolutely free yet highly targeted audience.

Finally, THE GUIDE uses Electronic Forums on the Internet. Only Internet Forums offer unlimited space. It's like giving a candidate all the TV time they want. Forums give each candidate ample opportunity to clarify their positions on issues. And because of our 500 Club program for soliciting pledges we can guarantee candidates a large viewership.